Post by account_disabled on Mar 4, 2024 2:30:00 GMT -5
Read our guide on long tail keywords to learn more about their importance and how to find them. Of course, other factors influence the overall difficulty of ranking for a given keyword. You should always consider aspects such as: The authority of your website: the greater the authority of your website, the easier it will be for you to target certain keywords, even those of greater difficulty (and search volume). the subjective difficulty of ranking for the keyword “dog food calculator” is much higher if you first have to develop a free online tool to be able to compete for this keyword. The relevance of search results: Sometimes, if there are not enough relevant results for a query, Google ranks semi-relevant websites with high authority.
Even if the KD is very high in these cases, you can still overcome the "giants" with Venezuela Phone Number more relevant content that better meets the needs of those doing a search. Tip: To learn more about this topic, read our guide on keyword difficulty . Estimate the Commercial Value of Keywords Estimating the business value of a keyword means evaluating the likelihood that ranking for that particular keyword will lead to a profitable action for your company. Let's see some examples. Some keywords, even if thematically relevant, probably won't lead to conversions. So, keywords like “we ate dog food” are not high on our priority list because they don't have much commercial potential for a dog food company blog.
Example of the commercial value of keywords On the other hand, the keyword “which dog food is best” is an obvious example of a keyword with high commercial value. The third category is keywords that don't always lead to a purchase, but can still have value. For example, a person who searches for “dogs get tired of eating the same food” may not be interested in purchasing something right away. However, a helpful post that targets this keyword and contains advice on how to create a well-balanced diet for your dog is a great context for introducing the product in a natural and non-invasive way. Finally, ranking for a keyword can be valuable even if it doesn't lead to direct conversions.
Even if the KD is very high in these cases, you can still overcome the "giants" with Venezuela Phone Number more relevant content that better meets the needs of those doing a search. Tip: To learn more about this topic, read our guide on keyword difficulty . Estimate the Commercial Value of Keywords Estimating the business value of a keyword means evaluating the likelihood that ranking for that particular keyword will lead to a profitable action for your company. Let's see some examples. Some keywords, even if thematically relevant, probably won't lead to conversions. So, keywords like “we ate dog food” are not high on our priority list because they don't have much commercial potential for a dog food company blog.
Example of the commercial value of keywords On the other hand, the keyword “which dog food is best” is an obvious example of a keyword with high commercial value. The third category is keywords that don't always lead to a purchase, but can still have value. For example, a person who searches for “dogs get tired of eating the same food” may not be interested in purchasing something right away. However, a helpful post that targets this keyword and contains advice on how to create a well-balanced diet for your dog is a great context for introducing the product in a natural and non-invasive way. Finally, ranking for a keyword can be valuable even if it doesn't lead to direct conversions.